RRA Updates and our Commitment to Pricing Stability – Knock Knock WHOIS There

RRA Updates and our Commitment to Pricing Stability

At Knock Knock WHOIS There, we believe that keeping things simple allows registrars and resellers to focus on their core business. For this reason, we recently made the decision to amend the .blog Registry-Registrar Agreement, changes which will be effective on July 15th, 2017.

The modifications we made are:

  • The addition of section 3.14 regarding Rights Protection Mechanisms and Uniform Rapid Suspension compliance, as required by ICANN.
  • Clarification to section 7.1(ii) to further limit the scope of liability for our registrars.
  • An amendment to section 5.1.1 to ensure that the pricing of a .blog domain, once registered, will not increase.

This final amendment is to underscore our stance on price stability in the new gTLD marketplace. Any .blog domain that is registered will not see a pricing increase for renewals on subsequent years.

Pricing stability improves a registrar’s ability to promote new gTLDs to website owners, both new and experienced alike. By building a sense of security and predictability amongst end-users, we contribute to the perception of new gTLDs as reliable and accessible options.

We also believe this allows .blog registrars to focus on sales, without the worry of future price changes that would cause complexities to their business. As Domain Name Wire indicates, introducing pricing changes, along with a wide variety of pricing tiers, creates a barrier to registrars interested in onboarding more new gTLDs. We’d like to see the barrier to entry as low as possible to promote usage and a broader acceptance of new gTLD domains.

If you’re interested in joining the .blog registrar family, sign up through our application form.