This Valentine’s day our featured dotblogger is an expert in creating celebrations of love. Bubblegumballoons.blog is full of fun and unique ways to incorporate balloons into gifts, special events, parties, and more. They will wow you with their balloon creations and illustrate how a blog can showcase products and inspire customers.
Who is the blogger?
Bubblegum Balloons is the UK-based business behind the blog. Sisters Laura and Sally and their friend Megan, also known as the Bubblegum Girls, launched the company with the simple idea of creating personalized gifts for special occasions. After diving into gift market research, they identified a gap they could fill with high-end balloons.
In the past five years, the company has grown to include 26 staff and now delivers over 120 balloons a day. One of their major selling points is their skill and creativity in transforming balloons into showstopping displays. They create displays and installations for all kinds of events and celebrations.
Who is the blog for and what’s it about?
Bubblegumballoons.blog is a space for Bubblegum Balloons to showcase their work and inspire prospective clients. The gallery allows visitors to browse by event type including baby showers, weddings, holidays, corporate celebrations, and more.
The blog also includes tips and tricks for properly inflating and caring for specialty balloons. It is a helpful resource for clients and a source of inspiration. From the blog, you can easily access their online store to place your order.
What makes it special?
Bubblegum Balloons is a creative company that designs bespoke pieces for clients. It is important that customers can see their past work, and envisage the possibilities for their own creations. A blog is a great way to highlight balloon installations in real-world settings, and the wide range of options available, from corporate branded balloons to seemingly endless wedding ideas.
The blog encourages visitors to move through the site by sharing related posts at the bottom of each page. You can easily fall down the rabbit hole of balloon decorations that will make you want to find a way to incorporate an installation into your next event or celebration.
What can we learn?
Bubblegumballoons.blog shows us how photos can be used to share the feelings of joy and excitement associated with a product. It also shows us that posts don’t need to be heavy on text to be effective.
Like the blog, the linked social media is characterized by colorful, appealing images of products and displays, offering inspiration and out-of-the-box ideas for a variety of events.
Hopefully, bubblegumballoons.blog will give you the inspiration you are looking for in both blogging and gift-giving. This is a great example of how a business can creatively showcase its products through the strategic use of a blog. In addition, we hope their creative use of balloons provides you with inspiration for your Valentine.